Leadership Lecture by Professor Metin Kozak from Kadir Has University

The Department of Recreational Geography and Tourism is hosting a leadership lecture delivered by Professor Metin Kozak, PhD, Dean of the Faculty of Communication at Kadir Has University (Istanbul, Turkey). The event is organized within the framework of the program of the Ministry of Science and Higher Education of the Republic of Kazakhstan aimed at inviting international scholars with high research achievements.

During the lecture, Professor Kozak explores modern approaches to strategic communication in the tourism industry, the role of digital media in shaping destination image, and the importance of sustainable practices in managing tourist areas. He highlights innovative research methods applied in Turkey and other countries, providing students with valuable insights that broaden their professional perspectives.

Students show great interest in the lecture’s topic, actively participating in discussions, asking questions, and acknowledging the practical relevance of the material for their future careers.

In alignment with the Sustainable Development Goals (SDGs), the professor’s visit includes not only teaching activities but also:

– consultations for PhD doctoral students;

– discussions of potential joint scientific and educational projects with the department’s faculty;

– exchange of experience in communication, tourism, and sustainable development;

– exploration of opportunities for international collaborations.

This visit contributes significantly to strengthening academic cooperation, enhancing scientific partnerships, and improving the quality of training for specialists in tourism and hospitality.