At the al-Farabi Kazakh National University, Tazhiyeva Zhanar will defend his dissertation for the degree of Doctor of Philosophy (PhD) on the topic: «Increasing the efficiency of digital marketing technologies in the management of high-tech projects in the Republic of Kazakhstan» in the educational program «8D04111 – Marketing».
The dissertation was performed at the Department of Business technologies of the Higher School of Economics and Business at the Al-Farabi Kazakh National University.
Form of defense - dissertation work
Language of defense - Kazakh.
Official reviewers:
- Davletova Maira – Candidate of Economic Sciences, Associate Professor, Research Professor Higher School «Marketing and logistic» of «Turan» university (Almaty, Kazakhstan).
- Abdunurova Asem – PhD, Associate Professor, Dean of the Faculty of Economics and Entrepreneurship of DKU (Almaty, Kazakhstan).
Scientific supervisors:
1. Kozhakhmetova Assel – PhD, Assist профессора of the Business school of Kazakh-British Technical university (Almaty, Kazakhstan).
2.Tashkin Dirshekhan – PhD, Professor at Marmara University (Istanbul, Turkey).
Temporary members of the Dissertation Council:
- Sozinova Anastasia – Professor, Doctor of Economic Sciences, Deputy Director for Research of the Institute of Economics and Management, Professor of the Department of Management and Marketing at Vyatka State University. (Kirov, Russia);
- Salykova Leila – Candidate of Economic Sciences, PhD, Professor Astana IT University (Astana, Kazakhstan).
- Maldynova Aizhana – PhD, Research Professor META University (Almaty, Kazakhstan).
The defense will take place in a mixed (online and offline) format on December 15, 2026, at 14:30 at the dissertation council in the field of personnel training «8D041– Business and Management» at the al-Farabi Kazakh National University at the address: 050040, Almaty, 71 al-Farabi Avenue, Higher School of Economics and Business, 201 auditorium.
Connect to the Zoom Conference:
https://zoom.us/j/96558456294?pwd=tPvuKuy8w1TwDlyqUxEwNRohF38yc4.1
Conference ID: 965 5845 6294
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