The main goal of the Department of Internationalization and Recruiting (DIaR) is to attract international students to all levels and forms of study and promote KazNU's stable international position as an innovative research university. The center's functions also include organizing a comprehensive information and campaigning campaign to promote educational programs in priority countries through educational exhibitions, forums, and information briefings abroad and at the University.; Cooperation with the Ministry of Foreign Affairs of the Republic of Kazakhstan and diplomatic missions of countries to obtain and accelerate visas of countries (including with countries that do not have diplomatic missions of the Republic of Kazakhstan).
Structurally, DIaR includes:
- International Brand Marketing and Recruiting Office;
- Visa Support Office;
- Office of adaptation and Integration.
DIaR was established on the basis of a decision of the KazNU Academic Council. Al-Farabi Protocol №1 dated 09/01/2021, as a structural unit of the university that develops and implements a comprehensive system of measures for planning, promoting, and providing information and advertising for educational services sold on the market to attract foreign citizens on a commercial basis to all levels and forms of education.