Prevention of Alcohol, Tobacco and Drug Addiction

On September 28, 2026, as part of preventive work with 3rd-year students of the Kazakh department majoring in Marketing, an event entitled "Prevention of Alcohol, Tobacco, and Drug Addiction" was organized.

The goal of the event was to promote a healthy lifestyle among students, expand their understanding of the harmful effects of alcohol, tobacco, and substance use, prevent addiction, and foster a culture of personal health responsibility.

This event aligns with Sustainable Development Goal (SDG) 3 — "Ensure healthy lives and promote well-being for all at all ages." The initiative focuses on preserving student health, preventing harmful habits, and encouraging adherence to healthy lifestyle principles.

During the event, participants were provided with information regarding the impact of harmful habits on an individual's physical and mental health, academic performance, professional career, interpersonal relationships, and social adaptation. Particular emphasis was placed on the consequences of regular alcohol consumption, cigarette smoking, e-cigarette (vaping) use, and illicit drug use. It was highlighted that addiction often develops gradually and can lead to significant health impairments, reduced social activity, and challenges within the family, studies, and future professional life.

A dedicated section of the event was devoted to the prevention of illicit drug and psychoactive substance abuse. Risk factors contributing to addiction, the influence of social environment vs. personal choice, and the necessity of maintaining a critical mindset toward offers to try banned substances were explained to the students. The importance of seeking timely professional help if addiction-related issues arise for oneself or relatives was strongly emphasized.

At the conclusion of the event, students arrived at the consensus that addiction prevention begins with making conscious choices, taking responsibility for one's own health, and standing firm against negative external influences. Participants were advised to maintain a healthy lifestyle, observe proper sleep and rest schedules, engage in physical activity, build a positive social network, and seek professional guidance during challenging life situations.

The event successfully enhanced student awareness regarding the consequences of consuming alcohol, tobacco, and drug products, while fostering responsible behavior skills and reinforcing motivation toward living a healthy lifestyle.

Organizers: M.U. Beissenova – Professor, Department of Business Technologies; A.K. Kazhmuratova and A.Zh. Boltayeva – Senior Lecturers, Department of Business Technologies.