2nd year students, future specialists in public relations, met with renowned artist-designer, corporate identity specialist Beisenbek Serikbay. Beisenbek Serikbay is a member of the Union of Artists and the Union of Designers of Kazakhstan, the author of many works on book graphics and the creator of logos. B. Serikbay told the students who are currently studying the subject «Advertising» about the current state of product and social advertising, design of packages. He also dwelled on the problem of modern design and corporate identity. Currently, advertising, design and corporate identity are inextricably linked. The famous artist showed students an exhibition of works on the corporate identity of KazNU Al-Farabi of his foster designers, their computer work on a schedule, answered questions that concern future PR-mens.
