The Farabi International Business School team visited the local office of vivo, one of the leaders in the mobile smartphone market in China. Representatives of the company, led by CEO Mr. Zhang Gao, warmly welcomed the guests and shared valuable experiences accumulated from working in international markets.
During the meeting, Vivo's Sales Director, Aziz Muratov, spoke about the company's successes in the Kazakhstani market and provided an in-depth overview of the brand's development strategy and key goals in the region. His presentation offered valuable insights into achieving high performance in competitive conditions.
Deputy Director for HR and Administrative Affairs, Aliya Suleimenova, shared the company's experience in Kazakhstan since its market entry in 2019. She explained how Vivo manages to retain valuable employees and attract new talent despite high competition for professional personnel. The business school team showed particular interest in Vivo's employee motivation system, which includes unique approaches to creating a favorable corporate culture. These tools became a topic of discussion for potential implementation in the business school's own practices.
The visit also included discussions about potential collaboration between the university and Vivo. Plans were outlined for joint projects to be implemented in alignment with the development strategy of Al-Farabi Kazakh National University.
This visit marked an important step in strengthening partnerships with leading international companies. It also underscores Farabi International Business School's commitment to actively engaging with the business community, which supports the development of educational programs based on real market needs and creates opportunities for integrating students and faculty into the professional environment.
Press-service of Al-Farabi Kazakh National University
